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Design of Everyday Things - (rev edition

by Donald A. Norman

Design of Everyday Things (ISBN10: 0465067107; ISBN13: 9780465067107)
ISBN13: 978-0465067107
ISBN10: 0465067107

Summary: First business discovered quality as a key competitive edge; next came service. Now, Donald A. Norman reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how and why some products satisfy customers while others only frustrate them.

Edition/Copyright: (REV)02
Cover: Paperback
Publisher: Basic Books, Inc.
Published: 08/29/2002
International: No

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Seller Rating: 4.83
Previously published as "The Psychology of Everyday Things." A cognitive scientist hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behav ...show moreior. Expanded and updated, and with a new introduction by the author, this work is a powerful primer on how - and why - some products satisfy customers while others only frustrate them. Notes, Suggested Reading/References, Index. B&W illus. 237p. ...show less
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first Good [ No Hassle 30 Day Returns ] [ Edition: first ] Publisher: Basic Books Pub Date: 9/1/2002 Binding: Paperback Pages: 272.
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Buy with Confidence. Excellent Customer Support. We ship from multiple US locations. No CD, DVD or Access Code Included.
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