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Destination Marketing: An Integrated Marketing Communication Approach

Destination Marketing: An Integrated Marketing Communication Approach - 2nd edition

Destination Marketing: An Integrated Marketing Communication Approach - 2nd edition

ISBN13: 9780750686495

ISBN10: 0750686499

Destination Marketing: An Integrated Marketing Communication Approach by Steven Pike - ISBN 9780750686495
Cover type: Paperback
Edition: 2ND 08
Copyright: 2008
Publisher: Elsevier Science
Published: 2008
International: No
Destination Marketing: An Integrated Marketing Communication Approach by Steven Pike - ISBN 9780750686495

ISBN13: 9780750686495

ISBN10: 0750686499

Cover type: Paperback
Edition: 2ND 08

List price: $61.95

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Other Editions of Destination Marketing: An Integrated Marketing Communication Approach

Summary

'''Destination Marketing' provides a clear framework for designing, implementing and monitoring a competitive strategy based on integrated marketing communications. ''

Other Editions of Destination Marketing: An Integrated Marketing Communication Approach

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