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Economics for Managers - 3rd edition

Economics for Managers (ISBN10: 0132773708; ISBN13: 9780132773706)
ISBN13: 978-0132773706
ISBN10: 0132773708

This edition has also been released as:
ISBN13: 978-0132992633
ISBN10: 0132992639

Summary: ''For students in the one-semester MBA Managerial Economics course. This book is also suitable for all readers interested in the field of managerial economics.'''' ''''Economics for Managers ''presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in todays business environment, managers must understand how economic forces affec
t their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to todays managerial student.
...show more
Summary: ''For students in the one-semester MBA Managerial Economics course. This book is also suitable for all readers interested in the field of managerial economics.'''' ''''Economics for Managers ''presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in todays business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. The third edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to todays managerial student. ...show less

Edition/Copyright: 3RD 14
Cover: Hardback
Publisher: Pearson
Year Published: 2014
International: No

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