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Entrepreneurship

Entrepreneurship - 2nd edition

ISBN13: 978-0538740630

Cover of Entrepreneurship 2ND 11 (ISBN 978-0538740630)
ISBN13: 978-0538740630
ISBN10: 0538740639
Cover type: Paperback
Edition/Copyright: 2ND 11
Publisher: South-Western Publishing Co.
Published: 2011
International: No

List price: $41.50

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Entrepreneurship - 2ND 11 edition

ISBN13: 978-0538740630

Cynthia L. Greene

ISBN13: 978-0538740630
ISBN10: 0538740639
Cover type: Paperback
Edition/Copyright: 2ND 11
Publisher: South-Western Publishing Co.

Published: 2011
International: No
Summary

The 21ST CENTURY BUSINESS SERIES is an innovative instructional program providing instructors with the greatest flexibility to deliver business content using a modular format. Instructors can create their own business courses by combining several Learner Guides in the Series to form one-semester or two-semester courses. The individual Learner Guides can also be used as enhancements to more traditional business courses or to tailor new courses to meet emerging needs. The design and content of each Learner Guide in the 21ST CENTURY BUSINESS SERIES is engaging yet easy for students to use. The content focuses on providing opportunities for applying 21st skills while enabling innovative learning methods that integrate the use of supportive technology and creative problem solving approaches in today's business world. The Introduction to Business Learner Guide covers today's most relevant business topics such as how business has been affected by the global economic crisis and recovery as well as global environmental issues. The roles of marketing and human resources management are also incorporated into this Learner Guide.

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