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Essentials of Economics

Essentials of Economics - 07 edition

ISBN13: 978-0132309240

Cover of Essentials of Economics 07 (ISBN 978-0132309240)
ISBN13: 978-0132309240
ISBN10: 0132309246
Cover type:
Edition/Copyright: 07
Publisher: Prentice Hall, Inc.
Published: 2007
International: No

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Essentials of Economics - 07 edition

ISBN13: 978-0132309240

Glenn Hubbard and Anthony O'Brien

ISBN13: 978-0132309240
ISBN10: 0132309246
Cover type:
Edition/Copyright: 07
Publisher: Prentice Hall, Inc.

Published: 2007
International: No
Summary

Hubbard & O'Brien is the only book that motivates students to learn economics through real business examples.

The #1 question students of economics ask themselves is: "Why am I here, and will I ever use this"? Hubbard & O'Brien answer this question by demonstrating that real businesses use economics to make real decisions daily. This is motivating to all students, whether they are business majors or not. All students can relate to businesses they encounter in their everyday lives. Whether they open an art studio, do social work, trade on Wall Street, work for the government, or bartend at the local pub, students will benefit from understanding the economic forces behind their work.

Table of Contents

Part 1: Introduction

Chapter 1: Economics: Foundations and Models
Chapter 1 APPENDIX: Using Graphs and Formulas
Chapter 2: Trade-offs, Comparative Advantage, and the Market System 32
Part 2: Demand and Supply: Markets in Action
Chapter 3: Where Prices Come From: The Interaction of Demand and Supply
Chapter 4: Market Efficiency and Market Failure

Part 3: Microeconomic Foundations: Consumers and Firms

Chapter 5: Firms, the Stock Market, and Corporate Governance
Chapter 5: APPENDIX: Tools to Analyze Firms' Financial Information
Chapter 6: Consumer Choice and Elasticity
Chapter 7: Technology, Production, and Costs

Part 4: Market Structure and Firm Strategy

Chapter 8: Firms in Perfectly Competitive Markets
Chapter 9: Monopoly and Antitrust Policy
Chapter 10: Monopolistic Competition and Oligopoly

Part 5: Macroeconomic Foundations

Chapter 11: GDP: Measuring Total Production and Income
Chapter 12: Unemployment and Inflation

Part 6: Long-Run Growth and Short Run Fluctuations

Chapter 13: Economic Growth, the Financial System, and Business Cycles
Chapter 14: Aggregate Demand and Aggregate Supply Analysis
Chapter 14 APPENDIX: Macroeconomic Schools of Thought

Part 7: Monetary and Fiscal Policy

Chapter 15: Money, Banks, and the Federal Reserve System
Chapter 16: Monetary Policy
Chapter 17: Fiscal Policy
Chapter 17 APPENDIX: A Closer Look at the Multiplier

Part 8: The International Economy

Chapter 18: Comparative Advantage, International Trade, and Exchange Rates

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