Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Essentials of Health Care Marketing - 3rd edition

Essentials of Health Care Marketing (ISBN10: 0763783331; ISBN13: 9780763783334)
ISBN13: 978-0763783334
ISBN10: 0763783331

Summary: The healthcare industry continues to undergo enormous changes with new laws and policies, fresh innovations, and an increasingly educated health consumer. As such, healthcare administrators must be prepared to shift their strategies in order to meet the demands of this dynamic market.Essentials of Health Care Marketing, Third Edition will provide your students with a foundational knowledge of the principles of marketing and their particular application in health care. Moreover, the t ...show moreext offers a perspective on how these principles must shift in response to the changing environmental forces that are unique to this market.The text is a complete curriculum of marketing management tools and techniques and is ideal for graduate courses, though advanced undergraduates can readily grasp the level of presentation.Key features: Filled with examples from a wide array of health care providers, health systems, HMOs, physician-hospital organizations, and more. Covers fundamental topics such as market research, strategy, and the strategic marketing process. Chapters include learning objectives, key terms, and chapter problems for discussion. Accompanied by downloadable Instructor's Manual and PowerPoint slides to facilitate course instruction. ...show less

Edition/Copyright: 3RD 11
Cover: Paperback
Publisher: Jones & Bartlett Publishers
Published: 09/10/2010
International: No

View Digital Rights

Other Editions of Essentials of Health Care Marketing:


List Price: $135.50
Used $69.02
Used
Save $66.48 (49%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 13 hours and 4 minutes and it ships by Noon CT tomorrow!
New  Currently Sold Out
eTextbook $67.95
Marketplace sellers starting at $25.89

30 more offers below.

The Marketplace on Textbooks.com
Additional Sellers for Essentials of Health Care Marketing
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (30)  |  New (10)  |  Like New (3)  |  Very Good (5)  |  Good (6)  |  Acceptable (6)

Price
 
Condition
Seller
Comments
$69.02
FREE! s/h

Very Good
Textbooks.com
Columbia, MO
Ships Ground DIRECTLY from Textbooks.com for FREE! Very good condition (Certified Used). Trackable expedited shipping options available.
$100.00
+$3.99 s/h
Add marketplace to your cart
New
Barnes & Noble.com
Various Shipping Locations, USA
Seller Rating: 5
Brand new, ships from the closest shipping location to your shipping address!
$25.89
+$3.99 s/h
Add marketplace to your cart
Acceptable
Big River Books
Powder Springs, GA
Seller Rating: 4.64
Fair Pages have significant wear and cover is damaged. May have writing and highlighting throughout. All pages are intact. We ship daily Monday-Friday!
$26.21
+$3.99 s/h
Add marketplace to your cart
Good
Firehouse Liquidation
Vancouver, WA
Seller Rating: 4.4
May NOT include supplemental materials such as CDs and access codes. Ships next business day! Choose expedited shipping for delivery in 2-6 business days! May include some highlighting or writing.
$32.47
+$3.99 s/h
Add marketplace to your cart
Good
PaperbackshopUS
Secaucus, NJ
Seller Rating: 4.48
Used - Very Good Book. Shipped from US within 4 to 14 business days. Established seller since 2000
$56.96
+$3.99 s/h
Add marketplace to your cart
VeryGood
invisibledog
Salt Lake City, UT
Seller Rating: 4.42
0763783331 Clean and unmarked.
$65.62
+$3.99 s/h
Add marketplace to your cart
VeryGood
Textbookcenter.com
Columbia, MO
Seller Rating: 4.63
Ships same day or next business day via UPS (Priority Mail for AK/HI/APO/PO Boxes)! Used sticker and some writing and/or highlighting. Used books may not include working access code or dust jacket.
$69.95
+$3.99 s/h
Add marketplace to your cart
Acceptable
omgtextbooks
Pueblo West, CO
Seller Rating: 3.36
2010 Trade paperback 3rd ed. Fair. Trade paperback (US). Glued binding. 515 p. Contains: Tables, black & white, Figures.
$73.80
+$3.99 s/h
Add marketplace to your cart
Good
Textbooks191 of TN
Johnson City, TN
Seller Rating: 0
2010 Paperback Good
$74.99
+$3.99 s/h
Add marketplace to your cart
Good
SUPER BOOKS
Fort Mill, SC
Seller Rating: 3.73
Buy with Confidence. Excellent Customer Support. We ship from multiple US locations. No CD, DVD or Access Code Included.
$76.21
+$3.99 s/h
Add marketplace to your cart
New
German Books Etc
Fairford, 00
Seller Rating: 4.07
New Book from multilingual publisher. Shipped from UK within 4 to 14 business days. Please check language within??the description. Established seller since 2000.
Page:   1     2     3     |   Next >
Close
Close
Close