Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Essentials of Strategic Management : Quest for Competitive Advantage - 09 edition

Essentials of Strategic Management : Quest for Competitive Advantage (ISBN10: 0073530301; ISBN13: 9780073530307)
ISBN13: 978-0073530307
ISBN10: 0073530301

Summary: Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concise, theory-driven strategic management concepts and cases text. This first edition text was written with four objectives in mind: 1) Although relatively brief in length, the text would provide students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; 2) The text would simplify the task of demonstrating
student learning through course embedded assessment; 3) Like our works preceding this text, it would include especially well-written cases involving headline strategic issues; and lastly, 4) The text could serve as the theoretical foundation of a teaching approach incorporating a business strategy simulation.
...show more
Summary: Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concise, theory-driven strategic management concepts and cases text. This first edition text was written with four objectives in mind: 1) Although relatively brief in length, the text would provide students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; 2) The text would simplify the task of demonstrating student learning through course embedded assessment; 3) Like our works preceding this text, it would include especially well-written cases involving headline strategic issues; and lastly, 4) The text could serve as the theoretical foundation of a teaching approach incorporating a business strategy simulation. ...show less

Edition/Copyright: 09
Cover:
Publisher: Richard D. Irwin, Inc.
Year Published: 2009
International: No

Other Editions of Essentials of Strategic Management : Quest for Competitive Advantage:


List Price: $0.00
Used  Currently Sold Out
New  Currently Sold Out
Close
Close
Close