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Fashion Entrepreneurship : Retail Business Planning - With CD - 03 edition

Fashion Entrepreneurship : Retail Business Planning - With CD (ISBN10: 1563672332; ISBN13: 9781563672330)
ISBN13: 978-1563672330
ISBN10: 1563672332

Summary: This text provides a background in entrepreneurship for apparel, accessories, textiles, and home furnishings business development. In addition, the text delivers the information needed to develop a comprehensive, effective business plan. The chapters include information on merchandising, operating procedures, human resource development, and financing. Further examined is the development of a fashion retail business from concept articulation to exit strategies. Included moreis a discussion of brick-and-mortar businesses, click companies, and service firms in the apparel and soft good sectors. The last chapter of the text presents a sample business plan. less

Edition/Copyright: 03
Cover: Paperback
Publisher: Fairchild Books & Visuals
Year Published: 2003
International: No

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