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Framework for Marketing Management - 5th edition

Framework for Marketing Management (ISBN10: 0132539306; ISBN13: 9780132539302)
ISBN13: 978-0132539302
ISBN10: 0132539306

This edition has also been released as:
ISBN13: 978-0132539548
ISBN10: 0132539543

For graduate and undergraduate marketing management courses.

Framework for Marketing Management is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but the want the flexibility to add outside cases, simulations, or projects.

Edition/Copyright: 5TH 12
Cover: Paperback
Publisher: Prentice Hall, Inc.
Published: 03/14/2011
International: No

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0132539306 These books are collected from multiple sources and multiple copies are usually available. When checked in they are all verified that they are in ?Good? to ?Like New? condition. Although w ...show moree do check and when sure the information is located in the title above, it is impossible to be 100% sure that each book has all the supplemental material (i.e, unused access card, CD/DVD etc.). These books are not available for expedited shipping and may take up to 14 business days to receive. ...show less
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