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Hank Rosso's Achieving Excellence in Fund Raising - 2nd edition

Hank Rosso`s Achieving Excellence in Fund Raising (ISBN10: 0787962562; ISBN13: 9780787962562)
ISBN13: 978-0787962562
ISBN10: 0787962562

Summary: This thoroughly revised and updated edition of the classic book in the field provides a conceptual foundation for the fund raising profession. Hank Rosso's Achieving Excellence in Fund Raising examines the profession's principles, strategies, and methods and is filled with practical examples. Guided by the enduring philosophy of fund raising master Henry A. Rosso, contributors explain the reasoning behind the planning and selection of strategies for all fund raising
activities, including building your case for support, approaching donors, managing campaigns, and demonstrating stewardship.
...show more
Summary: This thoroughly revised and updated edition of the classic book in the field provides a conceptual foundation for the fund raising profession. Hank Rosso's Achieving Excellence in Fund Raising examines the profession's principles, strategies, and methods and is filled with practical examples. Guided by the enduring philosophy of fund raising master Henry A. Rosso, contributors explain the reasoning behind the planning and selection of strategies for all fund raising activities, including building your case for support, approaching donors, managing campaigns, and demonstrating stewardship. ...show less

Edition/Copyright: 2ND 03
Cover:
Publisher: Jossey-Bass, Inc.
Year Published: 2003
International: No

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