Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account

Harvard Business Review on Brand Management - 99 edition

Harvard Business Review on Brand Management (ISBN10: 1578511445; ISBN13: 9781578511440)
ISBN13: 978-1578511440
ISBN10: 1578511445

With the increasing globalization of brands, effective brand management in differentiating products has become even more essential. This helpful volume provides the latest strategies for maximizing the value of brands and products.

Edition/Copyright: 99
Cover: Paperback
Publisher: Harvard Business School Press
Year Published: 1999
International: No

View Table of Contents

List Price: $22.00
Used $5.50
Save $16.50 (75%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Order this book in the next 3 hours and 16 minutes and it ships by Noon CT today!
New  Currently Sold Out