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Himstreet and Baty's Business Communication - Study Guide

Himstreet and Baty's Business Communication - Study Guide - 12th edition

ISBN13: 978-0538875226

Cover of Himstreet and Baty
ISBN13: 978-0538875226
ISBN10: 0538875224
Cover type:
Edition: 12TH 99
Copyright: 1999
Publisher: South-Western Publishing Co.
Published: 1999
International: No

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Himstreet and Baty's Business Communication - Study Guide - 12TH 99 edition

ISBN13: 978-0538875226

Carol M. Lehman and Debbie D. DuFrene

ISBN13: 978-0538875226
ISBN10: 0538875224
Cover type:
Edition: 12TH 99
Copyright: 1999
Publisher: South-Western Publishing Co.
Published: 1999
International: No
Summary

Business Communication, 12e is a comprehensive textbook which focuses on the development of effective written and oral communication skills while emphasizing real-world issues. The text is structured around a strategic model for business communication. In addition to strategy, this text delivers numerous opportunities to develop critical thinking skills through real-world cases and activities. By the end of the course, students will have developed communication skills along with a framework for evaluating and delivering communications within a complex business environment.

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