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How to Win Campaigns - 05 edition

How to Win Campaigns (ISBN10: 1853839620; ISBN13: 9781853839627)
ISBN13: 978-1853839627
ISBN10: 1853839620

This edition has also been released as:
ISBN13: 978-1853839610
ISBN10: 1853839612

Chris Rose is an environmental campaigner and communications consultant who has worked for Greenpeace Content includes: how to begin a campaign; motivating people; research and development, including issue mapping; planning using the campaign planning star; organizing communications including visual language; constructing campaign propositions; insight into news media; how to keep a campaign going; how to use old and new media and what to do and what not to do.

Edition/Copyright: 05
Cover:
Publisher: Earthscan Publications, Ltd
Year Published: 2005
International: No



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