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Human Communication

Human Communication - 4th edition

ISBN13: 978-0073406800

Cover of Human Communication 4TH 11 (ISBN 978-0073406800)
ISBN13: 978-0073406800
ISBN10: 0073406805
Cover type: Paperback
Edition: 4TH 11
Copyright: 2011
Publisher: McGraw-Hill Publishing Company
Published: 2011
International: No

List price: $173.50

Human Communication - 4TH 11 edition

ISBN13: 978-0073406800

Judy Pearson

ISBN13: 978-0073406800
ISBN10: 0073406805
Cover type: Paperback
Edition: 4TH 11
Copyright: 2011
Publisher: McGraw-Hill Publishing Company
Published: 2011
International: No
Summary

The 4/e of Human Communication is an engaging reflection of the contemporary field of communication studies. The authors writing mantra (''Make It Smart; Keep It Real'') leads to a text that strikes a practical balance of definitive content and everyday application. To ''make it smart,'' the authors read hundreds of articles from mainstream communication journals. To ''keep it real,'' the authors synthesized their findings so that they resonate with the challenges and goals of today's typical basic course. Every chapter features skill-building, critical thinking, innovative pedagogy, 21st century examples, and lively writing that is respectful of the student reader.