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Summary: The Information Rules audiotape--summarized from Carl Shapiro and Hal Varian's bestselling book--introduces and explains the economic concepts needed to navigate the network economy. As it distills the economic principles of information and networks into practical business strategies, Information Rules will help business leaders and policy makers--from executives in the entertainment, publishing, hardware, and software industries to lawyers, finance professionals, an ...show mored writers--make intelligent decisions about their information assets. It looks beyond the information-age hype and offers instead durable economic principles that have proven their effectiveness through decades of practice. HBS Press now offers a selection of our bestselling titles as convenient audiocassettes--a great way to discover the innovative ideas, tactics, and insights that have made these titles bestsellers with business strategists everywhere.
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