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Insights : Readings in Small Business Management to Accompany Management

Insights : Readings in Small Business Management to Accompany Management - 2nd edition

ISBN13: 978-0538880367

Cover of Insights : Readings in Small Business Management to Accompany Management 2ND 98 (ISBN 978-0538880367)
ISBN13: 978-0538880367
ISBN10: 0538880368
Edition: 2ND 98
Copyright: 1998
Publisher: South-Western Publishing Co.
Published: 1998
International: No

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Insights : Readings in Small Business Management to Accompany Management - 2ND 98 edition

ISBN13: 978-0538880367

Pamela S. Lewis, Stephen H. Goodman and Patricia M. Fandt

ISBN13: 978-0538880367
ISBN10: 0538880368
Edition: 2ND 98
Copyright: 1998
Publisher: South-Western Publishing Co.
Published: 1998
International: No
Summary

This book is the second edition of the bestselling new entry into the principles of management market of the last decade. Providing comprehensive coverage of traditional management theory, it focuses on meeting the challenges inherent to the dynamic, global environment of business. The applications orientation provides an opportunity to apply and understand a wide variety of real-world situations. This text helps students develop an understanding of the field of management and the competencies that will enable them to succeed in the business environment of the future.

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