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International Business

International Business - 12th edition

ISBN13: 978-0077318833

Cover of International Business 12TH 10 (ISBN 978-0077318833)
ISBN13: 978-0077318833
ISBN10: 0077318838
Cover type:
Edition: 12TH 10
Copyright: 2010
Publisher: Richard D. Irwin, Inc.
Published: 2010
International: No

International Business - 12TH 10 edition

ISBN13: 978-0077318833

Donald Ball

ISBN13: 978-0077318833
ISBN10: 0077318838
Cover type:
Edition: 12TH 10
Copyright: 2010
Publisher: Richard D. Irwin, Inc.
Published: 2010
International: No
Summary

International Business: The Challenge of Global Competition, 12th Edition, by Ball, Geringer, Minor and McNett continues to be the most current, objective and thorough treatment of International Business available for students. Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing ' a claim no other text can make. In addition, each new copy of International Business, 12e includes access to CESIM ' an interactive IB simulation developed for industry professionals. Ball, et. al. is the only textbook on the market which features access to CESIM. Only Ball, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.

Table of Contents

Table of Contents

Part I: The Nature of International Business
Chapter 1 The Rapid Change of International BusinessChapter 2 International Trade and Foreign Direct InvestmentChapter 3 Theories of International Trade and InvestmentChapter 4 International Institutions from an International Business Perspective
Part II: International Environmental ForcesChapter 5 Sociocultural ForcesChapter 6 Natural Resources and Environmental SustainabilityChapter 7 Economic and Socioeconomic ForcesChapter 8 Political ForcesChapter 9 Intellectual Property and Other Legal ForcesChapter 10 Understanding the International Monetary System and Financial ForcesChapter 11 Labor Forces
Part III: The Organizational EnvironmentChapter 12 International Competitive StrategyChapter 13 Organizational Design and ControlChapter 14 Assessing and Analyzing MarketsChapter 15 Entry ModesChapter 16 Export and Import PracticesChapter 17 Marketing InternationallyChapter 18 Global Operations and Supply Chain ManagementChapter 19 Human Resource ManagementChapter 20 International Accounting and Financial Management

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