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International Business - 14th edition

International Business (ISBN10: 0132668661; ISBN13: 9780132668668)
ISBN13: 978-0132668668
ISBN10: 0132668661

This edition has also been released as:
ISBN13: 978-0132668743
ISBN10: 0132668742

Summary: An effective balance between authoritative theory and meaningful practice. International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice. This edition features updated author-written cases, including ten entirely new cases, and expanded coverage on emer
ging economies.
...show more
Summary: An effective balance between authoritative theory and meaningful practice. International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice. This edition features updated author-written cases, including ten entirely new cases, and expanded coverage on emerging economies. ...show less

Edition/Copyright: 14TH 13
Cover: Hardback
Publisher: Prentice Hall, Inc.
Published: 01/10/2012
International: No

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