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International Business - 5th edition

International Business (ISBN10: 0131995340; ISBN13: 9780131995345)
ISBN13: 978-0131995345
ISBN10: 0131995340

Summary: Features
  • For International Business courses
  • Griffin/Pustay takes a uniquely managerial focus in the study of International Business.
  • How do you integrate tangible examples of international business into your course?
New and Updated Cases, including chapter-opening cases, chapter-closing cases, and two comprehensive cases at the end of each part, bring real examples of international busine
ss issues to your students, so they can see what issues they might face as managers in international business.
  • chapter opening case p. 49-50
  • closing case p. 77-79
  • part ending case p. 140
...show more
Summary: Features
  • For International Business courses
  • Griffin/Pustay takes a uniquely managerial focus in the study of International Business.
  • How do you integrate tangible examples of international business into your course?
New and Updated Cases, including chapter-opening cases, chapter-closing cases, and two comprehensive cases at the end of each part, bring real examples of international business issues to your students, so they can see what issues they might face as managers in international business.
  • chapter opening case p. 49-50
  • closing case p. 77-79
  • part ending case p. 140
...show less

Edition/Copyright: 5TH 07
Cover: Hardback
Publisher: Prentice Hall, Inc.
Year Published: 2007
International: No

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