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Introduction to Business - With DVD - 07 edition

Introduction to Business - With DVD (ISBN10: 0073224367; ISBN13: 9780073224367)
ISBN13: 978-0073224367
ISBN10: 0073224367

This edition has also been released as:
ISBN13: 978-0073260662
ISBN10: 0073260665

Summary: Best-selling Management author, Gareth Jones, offers a fresh approach in Introduction to Business 1/e by engaging students with illustrative examples and stories embedded within the text to encourage them to learn more about the concepts than any other paperback available. Jones' Introduction to Business is comprehensive yet concise by providing the main points in a narrative style without overwhelming the students with excessive detail. The wealth of examples and th
e depth of coverage is unmatched by any other text. In contrast to the traditional survey approach in this market, Jones provides a foundation to business by organizing the material to show students how business happens not by separating topics by discipline.
...show more
Summary: Best-selling Management author, Gareth Jones, offers a fresh approach in Introduction to Business 1/e by engaging students with illustrative examples and stories embedded within the text to encourage them to learn more about the concepts than any other paperback available. Jones' Introduction to Business is comprehensive yet concise by providing the main points in a narrative style without overwhelming the students with excessive detail. The wealth of examples and the depth of coverage is unmatched by any other text. In contrast to the traditional survey approach in this market, Jones provides a foundation to business by organizing the material to show students how business happens not by separating topics by discipline. ...show less

Edition/Copyright: 07
Cover:
Publisher: Richard D. Irwin, Inc.
Year Published: 2007
International: No

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