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Language Awareness

Language Awareness - 7th edition

Language Awareness - 7th edition

ISBN13: 9780312137472

ISBN10: 0312137478

Language Awareness by Paul A. Eschholz - ISBN 9780312137472
Edition: 7TH 97
Copyright: 1997
Publisher: St. Martins Press, Inc.
Published: 1997
International: No
Language Awareness by Paul A. Eschholz - ISBN 9780312137472

ISBN13: 9780312137472

ISBN10: 0312137478

Edition: 7TH 97


56 compelling readings on 11 topics of current interest show students how the power of language influences their lives.

Table of Contents

Table of Contents



1. Discovering Language

Malcolm X, Coming to an Awareness of Language
Helen Keller, The Day Language Came into My Life
David Abram, The Language of the Birds
Suzanne K. Langer, Language and Thought
Writing Assignments for Discovering Language

2. Writers on Writing

Maxine Hairston, What Happens When People Write?
Linda Flower, Writing for an Audience
William Zinsser, Simplicity
Richard Lederer, The Case for Short Words
Donald M. Murray, The Maker's Eye: Revising Your Own Manuscripts
Writing Assignments for Writers on Writing

3. Language History and Usage

Paul Roberts, A Brief History of English
Robert MacNeil, English Belongs to Everybody
E. B. White, Will Strunk
Katharine Whittemore, Endangered Languages
Geoffrey K. Pullum, The Great Eskimo Vocabulary Hoax
Writing Assignments for Language History and Usage

4. Names and Naming

Bonnie Wach, What's in a Name?
S. I. Hayakawa and Alan R. Hayakawa, Giving Things Names
Edite Cunha, Talking in the New Land
Louise Erdrich, The Names of Women
Writing Assignments for Names and Naming

5. Language Variety

Patrick Cooke, Are Accents Out? Hey, Dude, Like NEH-oh Way!
Paul Fussell, Speak, That I May See Thee
Dorothy Z. Seymour, Black Children, Black Speech
Geneva Smitherman, "They Done Taken My Blues and Gone": Black Talk Crosses Over
Janice Castro, Spanglish Spoken Here
James Gorman, Like, Uptalk?
Writing Assignments for Language Variety

6. Doublespeak, Euphemism, and Jargon

Newman P. Birk and Genevieve B. Birk, Selection, Slanting, and Charged Language
William Lutz, The World of Doublespeak
George Orwell, Politics and the English Language
Cathleen Schine, Dying Metaphors Take Flight
Deborah Schaffer, Shocking Secrets Revealed! The Language of Tabloid Headlines
Writing Assignments for Doublespeak, Euphemism, and Jargon

7. Prejudice, Discrimination, and Language

James Finn Garner, Little Red Riding Hood
S. I. Hayakawa and Alan R. Hayakawa, Words with Built-in Judgments
Gloria Naylor, The Meanings of a Word
Robin D. Barnes, Everyday Racism and the Campaign of Hatred
Rosalie Maggio, A Guide to Nondiscriminatory Language
Deborah Tannen, "I'll Explain It to You": Lecturing and Listening
Geoffrey K. Pullum, Here Come the Linguistic Fascists
Writing Assignments for Prejudice, Discrimination, and Language
Nancy Stevens, Women Aren't Guys

8. The Language of Politics

Donna Woolfolk Cross, Propaganda: How Not to Be Bamboozled
Charles J. Stewart, Craig Allen Smith, and Robert E. Denton Jr., The Persuasive Functions of Slogans
CASEBOOK: A Selection of Political Speeches

Thomas Jefferson, The Declaration of Independence
Abraham Lincoln, Second Inaugural Address
Sojourner Truth, And Ain't I a Woman?
Martin Luther King Jr., I Have a Dream
Patrick J. Buchanan, The Election Is About Who We Are: Taking Back Our Country
Writing Assignments for The Language of Politics
Abraham Lincoln, The Gettysburg Address

9. Advertising: The Language of Persuasion

Bill Bryson, The Hard Sell: Advertising in America
William Lutz, Weasel Words
Janice M. Hirota, Making Products Heroes: Work in Advertising Agencies
Susan Irvine, Sprayed & Neutered
Alleen Pace Nilsen, Why Big Businesses Break Spelling Rules
Writing Assignments for Advertising: The Language of Persuasion

10. The Language of Cyberspace

Sven Birkerts, Into the Electronic Millennium
David Angell and Brent Heslop, Return to Sender
Barbara Kantrowitz, Men, Women, Computers
Constance Hale, How Do You Say Computer in Hawaiian?
A Writing Assignment for The Language of Cyberspace

Glossary of Rhetorical and Linguistic Terms

Rhetorical Contents

Index of Authors and Titles