Summary: 56 compelling readings on 11 topics of current interest show students how the power of language influences their lives.
Edition/Copyright:7TH 97 Cover: Paperback Publisher:St. Martins Press, Inc. Published: 12/28/1996 International: No
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1. Discovering Language
Malcolm X, Coming to an Awareness of Language Helen Keller, The Day Language Came into My Life David Abram, The Language of the Birds Suzanne K. Langer, Language and Thought Writing Assignments for Discovering Language
2. Writers on Writing
Maxine Hairston, What Happens When People Write? Linda Flower, Writing for an Audience William Zinsser, Simplicity Richard Lederer, The Case for Short Words Donald M. Murray, The Maker's Eye: Revising Your Own Manuscripts Writing Assignments for Writers on Writing
3. Language History and Usage
Paul Roberts, A Brief History of English Robert MacNeil, English Belongs to Everybody E. B. White, Will Strunk Katharine Whittemore, Endangered Languages Geoffrey K. Pullum, The Great Eskimo Vocabulary Hoax Writing Assignments for Language History and Usage
4. Names and Naming
Bonnie Wach, What's in a Name? S. I. Hayakawa and Alan R. Hayakawa, Giving Things Names Edite Cunha, Talking in the New Land Louise Erdrich, The Names of Women Writing Assignments for Names and Naming
5. Language Variety
Patrick Cooke, Are Accents Out? Hey, Dude, Like NEH-oh Way! Paul Fussell, Speak, That I May See Thee Dorothy Z. Seymour, Black Children, Black Speech Geneva Smitherman, "They Done Taken My Blues and Gone": Black Talk Crosses Over Janice Castro, Spanglish Spoken Here James Gorman, Like, Uptalk? Writing Assignments for Language Variety
6. Doublespeak, Euphemism, and Jargon
Newman P. Birk and Genevieve B. Birk, Selection, Slanting, and Charged Language William Lutz, The World of Doublespeak George Orwell, Politics and the English Language Cathleen Schine, Dying Metaphors Take Flight Deborah Schaffer, Shocking Secrets Revealed! The Language of Tabloid Headlines Writing Assignments for Doublespeak, Euphemism, and Jargon
7. Prejudice, Discrimination, and Language
James Finn Garner, Little Red Riding Hood S. I. Hayakawa and Alan R. Hayakawa, Words with Built-in Judgments Gloria Naylor, The Meanings of a Word Robin D. Barnes, Everyday Racism and the Campaign of Hatred Rosalie Maggio, A Guide to Nondiscriminatory Language Deborah Tannen, "I'll Explain It to You": Lecturing and Listening Geoffrey K. Pullum, Here Come the Linguistic Fascists Writing Assignments for Prejudice, Discrimination, and Language Nancy Stevens, Women Aren't Guys
8. The Language of Politics
Donna Woolfolk Cross, Propaganda: How Not to Be Bamboozled Charles J. Stewart, Craig Allen Smith, and Robert E. Denton Jr., The Persuasive Functions of Slogans CASEBOOK: A Selection of Political Speeches
Thomas Jefferson, The Declaration of Independence Abraham Lincoln, Second Inaugural Address Sojourner Truth, And Ain't I a Woman? Martin Luther King Jr., I Have a Dream Patrick J. Buchanan, The Election Is About Who We Are: Taking Back Our Country Writing Assignments for The Language of Politics Abraham Lincoln, The Gettysburg Address
9. Advertising: The Language of Persuasion
Bill Bryson, The Hard Sell: Advertising in America William Lutz, Weasel Words Janice M. Hirota, Making Products Heroes: Work in Advertising Agencies Susan Irvine, Sprayed & Neutered Alleen Pace Nilsen, Why Big Businesses Break Spelling Rules Writing Assignments for Advertising: The Language of Persuasion
10. The Language of Cyberspace
Sven Birkerts, Into the Electronic Millennium David Angell and Brent Heslop, Return to Sender Barbara Kantrowitz, Men, Women, Computers Constance Hale, How Do You Say Computer in Hawaiian? A Writing Assignment for The Language of Cyberspace
Glossary of Rhetorical and Linguistic Terms
Index of Authors and Titles
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