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Low-Budget Online Marketing for Small Business - With CD - 2nd edition

Low-Budget Online Marketing for Small Business - With CD (ISBN10: 1551806347; ISBN13: 9781551806341)
ISBN13: 978-1551806341
ISBN10: 1551806347

Summary: Large companies have huge budgets for marketing their products and services online. What's the difference between a $100,000 marketing campaign and a $1,000 campaign? Surprisingly, not much. This book teaches small-business operators how to achieve big-business marketing success on a small-business budget!

Low-Budget Online Marketing for Small Business takes you behind the scenes of successful marketing campaigns. This book will show you how to cut costs so
that you can adapt the same successful marketing strategies that big companies use.

If you are looking to attract attention to your company on the Internet, this book will show you how, and with only a minimal investment! This book includes the following topics:
  • Targeting your campaign
  • Generating free advertising
  • E-mail marketing
  • Building Web communities
  • Successful co-branding strategies
  • Banner advertising
  • Web-design basics
  • Search-engine registration
...show more
Summary: Large companies have huge budgets for marketing their products and services online. What's the difference between a $100,000 marketing campaign and a $1,000 campaign? Surprisingly, not much. This book teaches small-business operators how to achieve big-business marketing success on a small-business budget!

Low-Budget Online Marketing for Small Business takes you behind the scenes of successful marketing campaigns. This book will show you how to cut costs so that you can adapt the same successful marketing strategies that big companies use.

If you are looking to attract attention to your company on the Internet, this book will show you how, and with only a minimal investment! This book includes the following topics:
  • Targeting your campaign
  • Generating free advertising
  • E-mail marketing
  • Building Web communities
  • Successful co-branding strategies
  • Banner advertising
  • Web-design basics
  • Search-engine registration
...show less

Edition/Copyright: 2ND 05
Cover:
Publisher: Self-Counsel Press
Year Published: 2005
International: No



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