Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

M : Advertising (With Review Cards) - 12 edition

M : Advertising (With Review Cards) (ISBN10: 0078028914; ISBN13: 9780078028915)
ISBN13: 978-0078028915
ISBN10: 0078028914

Summary: Overview:M: Advertisingis the newest principles addition to the McGraw-Hill M series of texts, and was created with students' and professors' needs in mind. It explores the core principles that drive advertising, using a lively voice that goes beyond academic theory. The authors' goal was to present advertising as it is actually practiced and make the fundamentals accessible and relevant to the student's "real life." This approach truly transc
ends the conceptual and propels students into an exciting and practical dimension.
-Students receive a cost-effective, easy to read, focused text complete with study resources (both print and online) to help them review for tests and apply chapter concepts.
-Professors receive a text that contains all the pertinent information - yet in a more condensed format that is easier to cover by students.
-Connect assignments are provided to utilize the power of the web, making projects more fun for students and automatically grade materials to support instructors.
-M: Advertising also includes unmatched teaching support.
...show more
Summary: Overview:M: Advertisingis the newest principles addition to the McGraw-Hill M series of texts, and was created with students' and professors' needs in mind. It explores the core principles that drive advertising, using a lively voice that goes beyond academic theory. The authors' goal was to present advertising as it is actually practiced and make the fundamentals accessible and relevant to the student's "real life." This approach truly transcends the conceptual and propels students into an exciting and practical dimension.
-Students receive a cost-effective, easy to read, focused text complete with study resources (both print and online) to help them review for tests and apply chapter concepts.
-Professors receive a text that contains all the pertinent information - yet in a more condensed format that is easier to cover by students.
-Connect assignments are provided to utilize the power of the web, making projects more fun for students and automatically grade materials to support instructors.
-M: Advertising also includes unmatched teaching support. ...show less

Edition/Copyright: 12
Cover: Paperback
Publisher: McGraw-Hill Publishing Company
Published: 02/03/2011
International: No

View Table of Contents
View eBook Requirements
View Digital Rights

Other Editions of M : Advertising (With Review Cards):


List Price: $83.75
Used $25.11
Used
Save $58.64 (70%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 6 hours and 8 minutes and it ships by Noon CT today!
New  Currently Sold Out
Rental $10.49
Due back 08/14/2015
eTextbook $42.36
Marketplace sellers starting at $4.43

25 more offers below.

The Marketplace on Textbooks.com
Additional Sellers for M : Advertising (With Review Cards)
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (25)  |  New (3)  |  Like New (1)  |  Very Good (3)  |  Good (9)  |  Acceptable (9)

Price
 
Condition
Seller
Comments
$25.11
FREE! s/h

Very Good
Textbooks.com
Columbia, MO
Ships Ground DIRECTLY from Textbooks.com for FREE! Very good condition (Certified Used). Trackable expedited shipping options available.
$4.43
+$3.99 s/h
Add marketplace to your cart
Acceptable
BookCellar-NH
Nashua, NH
Seller Rating: 4.66
0078028914 Has heavy shelf & corner wear, but still a good reading copy. We are a tested and proven company with over 900,000 satisfied customers since 1997. We ship daily M-F. Choose expedited shippi ...show moreng (if available) for much faster delivery. Delivery confirmation on all US orders. ...show less
$4.95
+$3.99 s/h
Add marketplace to your cart
Acceptable
newrecycleabook
centerville, OH
Seller Rating: 4.38
0078028914 ROUGH SHAPE-Acceptable Condition - Book may have excessive writing or highlighting May contain some highlighting, underlining, general markings. Will NOT include CDs, access codes or an ...show morey other material originally provided. - Usually ships within 1-2 business days. All USA orders shipped via USPS with delivery confirmation, please allow 4-14 business days for delivery. USPS does not provide delivery confirmation for APO/FPO addresses or addresses outside of the 50 US states. No guarantee on products that contain supplements and some products may include highlighting and writing. We are dedicated to 100% customer satisfaction. ...show less
$6.00
+$3.99 s/h
Add marketplace to your cart
Acceptable
Nettextstore
Lincoln, NE
Seller Rating: 4.55
2011 Paperback Fair CONTAINS SLIGHT WATER DAMAGE / STAIN, STILL VERY READABLE, SAVE! This item may not include any CDs, Infotracs, Access cards or other supplementary material.
$6.50
+$3.99 s/h
Add marketplace to your cart
Good
Firehouse Liquidation
Vancouver, WA
Seller Rating: 4.23
May NOT include supplemental materials such as CDs and access codes. May include some highlighting or writing. Ships next business day! Choose expedited shipping for delivery in 2-6 business days! Exc ...show moreellent customer service! ...show less
$10.05
+$3.99 s/h
Add marketplace to your cart
VeryGood
BookCellar-NH
Nashua, NH
Seller Rating: 4.66
0078028914 Great used condition. We are a tested and proven company with over 1,000,000 satisfied customers since 1997. We ship daily M-F. Choose expedited shipping (if available) for much faster deli ...show morevery. Delivery confirmation on all US orders. ...show less
$9.20
+$3.99 s/h
Add marketplace to your cart
Acceptable
Bookbyte-OR
Salem, OR
Seller Rating: 4.57
All text is legible, may contain markings, cover wear, loose/torn pages or staining and much writing. SKU:9780078028915-5-0
$9.57
+$3.99 s/h
Add marketplace to your cart
Good
txtbroker
Murfreesboro, TN
Seller Rating: 4.47
1st Edition. Used - Good. Used books do not include online codes or other supplements unless noted. Choose EXPEDITED shipping for faster delivery! n
$24.95
+$3.99 s/h
Add marketplace to your cart
Good
omgtextbooks
Pueblo West, CO
Seller Rating: 3.84
2011 Trade paperback Good. Trade paperback (US). Glued binding. 498 p. Contains: Illustrations, color.
$25.99
+$3.99 s/h
Add marketplace to your cart
Good
SUPER BOOKS
Fort Mill, SC
Seller Rating: 3.84
Buy with Confidence. Excellent Customer Support. We ship from multiple US locations. No CD, DVD or Access Code Included.
$32.33
+$3.99 s/h
Add marketplace to your cart
Acceptable
GreatBookPrices
Batavia, IL
Seller Rating: 4.18
Used, Acceptable Condition, may show signs of wear and previous use. Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
Page:   1     2     3     |   Next >
Close
Close
Close