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Managerial Economics - With Access Code - 12th edition

by James R. McGuigan

Managerial Economics - With Access Code (ISBN10: 1439079234; ISBN13: 9781439079232)
ISBN13: 978-1439079232
ISBN10: 1439079234

Summary: This book seeks to train learners to think analytically in a business context. Specifically, it uses over 300 real-world, managerially-oriented applications to show readers how managers apply theories and techniques to solve real-world business problems. The book includes extensive coverage of the latest analytical tools in managerial economics: game-theoretic tactics, best-practices mechanism design, information economics, and organizational architecture, as well as a thorough integ ...show moreration of both international issues and ''green'' or environmentally friendly businesses and business practices. ...show less

Edition/Copyright: 12TH 11
Cover: Hardback
Publisher: South-Western Publishing Co.
Published: 08/03/2010
International: No

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