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Marketing - 11th edition

Marketing (ISBN10: 0132744031; ISBN13: 9780132744034)
ISBN13: 978-0132744034
ISBN10: 0132744031

This edition has also been released as:
ISBN13: 978-0132744225
ISBN10: 0132744228

Summary: This best-selling, brief text introduces marketing through the lens of creating value for customers.

Today's marketing is about creating customer value and building profitable customer relationships. With engaging real-world examples and information, Marketing: An Introduction shows readers how customer value-creating it and capturing it-drives every effective marketing strategy.

Edition/Copyright: 11TH 13
Cover: Paperback
Publisher: Prentice Hall, Inc.
Published: 01/25/2012
International: No

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Text Book Loop
Ogden, UT
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Upper Saddle River 2012 Hard cover 11th edition. Fair. 672 p. Illustrations. Intended for college/higher education audience.
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Upper Saddle River 2012 Hard cover 11th edition. Fair. 672 p. Illustrations. Intended for college/higher education audience.
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Upper Saddle River 2012 Hard cover 11th edition. Fair. 672 p. Illustrations. Intended for college/higher education audience.
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Nettextstore
Lincoln, NE
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2012 Paperback Fair CONTAINS WATER DAMAGE / STAIN, STILL VERY READABLE, SAVE! This item may not include any CDs, Infotracs, Access cards or other supplementary material.
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Used - Acceptable 11th Edition Some pages are water stained. Used books do not include online codes or other supplements unless noted. Choose EXPEDITED shipping for faster delivery!
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Former Library book. Shows definite wear, and perhaps considerable marking on inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
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TextbooksPro
Dayton, OH
Seller Rating: 4.7
11th edition. Book is in acceptable condition. Some water damage to top corner causing pages to stain and ripple. Does not affect the text. Cover shows considerable wear and pages are moderate to high ...show morely marked. FAST SHIPPING W/USPS TRACKING!!! ...show less
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Used, Acceptable Condition, may show signs of wear and previous use. Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
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Text Book Loop
Ogden, UT
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Upper Saddle River 2012 Hard cover 11th edition. Fair. 672 p. Illustrations. Intended for college/higher education audience.
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