Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Marketing - 11th edition

by Gary Armstrong and Philip Kotler

Marketing (ISBN10: 0132744031; ISBN13: 9780132744034)
ISBN13: 978-0132744034
ISBN10: 0132744031

This edition has also been released as:
ISBN13: 978-0132744225
ISBN10: 0132744228

Summary: This best-selling, brief text introduces marketing through the lens of creating value for customers.

Today's marketing is about creating customer value and building profitable customer relationships. With engaging real-world examples and information, Marketing: An Introduction shows readers how customer value-creating it and capturing it-drives every effective marketing strategy.

Edition/Copyright: 11TH 13
Cover: Paperback
Publisher: Prentice Hall, Inc.
Published: 01/25/2012
International: No

View Table of Contents
View Digital Rights



List Price: $210.00
Used $54.00
Used
Save $156.00 (74%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 45 minutes and it ships by Noon CT today!
New $99.95
Rental $30.99
Due back 08/01/2014
eTextbook $79.99
Marketplace sellers starting at $64.23

More prices and sellers below.

The Marketplace on Textbooks.com
Additional Sellers for Marketing
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (39)  |  New (11)  |  Like New (9)  |  Very Good (5)  |  Good (9)  |  Acceptable (5)

Price
 
Condition
Seller
Comments
$77.60
+$3.99 s/h
Add marketplace to your cart
Acceptable
Bookbyte-OR
Salem, OR
Seller Rating: 4.57
All text is legible, may contain markings, cover wear, loose/torn pages or staining and much writing. SKU:9780132744034-5-0
$109.71
+$3.99 s/h
Add marketplace to your cart
Acceptable
GreatBookPrices
Westminster, MD
Seller Rating: 4.19
Used, Acceptable Condition, may show signs of wear and previous use. Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
$188.21
+$3.99 s/h
Add marketplace to your cart
Acceptable
CampusBookRentals
Ogden, UT
Seller Rating: 4.45
Upper Saddle River 2012 Hard cover 11th edition. Fair. 672 p. Illustrations.
$188.21
+$3.99 s/h
Add marketplace to your cart
Acceptable
CampusBookRentals
Ogden, UT
Seller Rating: 4.45
Upper Saddle River 2012 Hard cover 11th edition. Fair. 672 p. Illustrations.
Page:   1  
Close
Close
Close