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Marketing: An Introduction - 10th edition

Marketing: An Introduction (ISBN10: 0136102433; ISBN13: 9780136102434)
ISBN13: 978-0136102434
ISBN10: 0136102433

This edition has also been released as:
ISBN13: 978-0136102205
ISBN10: 0136102204

Summary: This best-selling, brief text introduces marketing through the lens of creating value for customers.

Today's marketing is about creating customer value and building profitable customer relationships. With engaging real-world examples and information,Marketing: An Introductionshows readers how customer value-creating it and capturing it-drives every effective marketing strategy.

The tenth edition features a new learning design and integration with ...show more
ef=''http://www.mymktlab.com/'' target=''_blank'' title=''MyMarketingLab''>mymarketinglab, Pearson's online homework and personalized study tool. ...show less

Edition/Copyright: 10TH 11
Cover: Paperback
Publisher: Prentice Hall, Inc.
Published: 01/29/2010
International: No

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Light shelf and corner wear, Highlighting, Slight curl to front cover, Binding is in good sturdy condition. 541 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance ...show more& Marketing; ISBN: 0136102433. ISBN/EAN: 9780136102434. Inventory No: 1561014661. 10th Edition. ...show less
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Upper Saddle River, NJ 2011 Softcover 10th Edition Very Good Condition Light shelf and corner wear, Highlighting, Slight curl to front cover, Binding is in good sturdy condition. 541 pages. Quantity ...show more Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0136102433. ISBN/EAN: 9780136102434. Inventory No: 1561014661. ...show less
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a2zbooks
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Light shelf and corner wear, Text appears clean, Slight curl to front cover, Binding is in good sturdy condition. 541 pages. Multiple copies available this title. Quantity Available: 3. Shipped Weight ...show more: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0136102433. ISBN/EAN: 9780136102434. Inventory No: 1561014660. 10th Edition. ...show less
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Upper Saddle River, NJ 2011 Softcover 10th Edition Very Good Condition Light shelf and corner wear, Text appears clean, Slight curl to front cover, Binding is in good sturdy condition. 541 pages. Mu ...show moreltiple copies available this title. Quantity Available: 3. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0136102433. ISBN/EAN: 9780136102434. Inventory No: 1561014660. ...show less
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PAPERBACK Fine 0136102433 Like New. May have highlights/underlines and/or textual notes with only a few pages. STUDENT US EDITION. Packaged carefully. Ships IMMEDIATELY with tracking number. Excell ...show moreent Customer Service. All Orders Backed by Hassle-Free Returns. ...show less
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2010 Paperback Fair NO CD; No Access Code; Some delamination and curling; Some highlighting, markings, tears, scratches, creases, discoloration and wrinkling; Significant edge, cover and corner we ...show morear; Unless stated otherwise herein the notes, complementary books or items are not present; $20.00 minimum excluding shipping for orders to Puerto Rico & Hawaii; standard shipping is by USPS Media Mail & Expedited shipping is by USPS Priority Mail or equivalent; ...show less
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