Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Marketing Plan - 5th edition

Marketing Plan (ISBN10: 047175529X; ISBN13: 9780471755296)
ISBN13: 978-0471755296
ISBN10: 047175529X

Summary: This Fifth Edition provides readers with the knowledge, tools, and techniques they need to develop marketing plans like the pro's. Throughout the text, step-by-step procedures guide readers through each phase in creating marketing plans from scanning the environment and establishing goals and objectives, to developing marketing strategies and tactics, to presenting and implementing the plan, and everything in between. All materials presented are reinforced by livel ...show morey case studies, and marketing plan forms that guide students and professionals in the development of their plans. ...show less

Edition/Copyright: 5TH 06
Cover: Paperback
Publisher: John Wiley & Sons, Inc.
Published: 12/09/2005
International: No

View Table of Contents



List Price: $119.95
Used  Currently Sold Out
New  Currently Sold Out
Rental $41.99
Due back 05/29/2015
Rental
Save $77.96 (65%)
  • Free return shipping
  • In stock
  • 21-day satisfaction guarantee
CDs or access codes may not be included
Marketplace sellers starting at $50.12

17 more offers below.

The Marketplace on Textbooks.com
Additional Sellers for Marketing Plan
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (17)  |  New (7)  |  Like New (1)  |  Very Good (1)  |  Good (6)  |  Acceptable (2)

Price
 
Condition
Seller
Comments
$90.73
+$3.99 s/h
Add marketplace to your cart
Acceptable
GreatBookPrices
Westminster, MD
Seller Rating: 4.19
Used, Acceptable Condition, may show signs of wear and previous use. Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
Page:   1  
Close
Close
Close