Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Marketing Research Essentials - Text - 7th edition

by Carl Jr. McDaniel

Marketing Research Essentials - Text (ISBN10: 0470169702; ISBN13: 9780470169704)
ISBN13: 978-0470169704
ISBN10: 0470169702

Summary: Marketing Research Essentials arms marketing professionals with a very practical approach to the field. It presents marketing research through the eyes of a manager using and purchasing research information while maintaining solid coverage of quantitative methods. The seventh edition relies heavily on real data that will be of interest to them and they'll gain a real-world perspective as they learn how to apply the key concepts. It incorporates more examples and mini-cases of contemp ...show moreorary companies to make the discussions more relevant. The chapters also contain real-world examples that provide marketing professions with material from the popular press. ...show less

Edition/Copyright: 7TH 10
Cover: Paperback
Publisher: John Wiley & Sons, Inc.
Published: 12/30/2009
International: No

Other Editions of Marketing Research Essentials - Text:


List Price: $222.75
Used $5.00
Used
Save $217.75 (98%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 10 hours and 40 minutes and it ships by Noon CT today!
New $6.00
Marketplace sellers starting at $1.99

More prices and sellers below.

The Marketplace on Textbooks.com
Additional Sellers for Marketing Research Essentials - Text
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (20)  |  New (4)  |  Very Good (2)  |  Good (9)  |  Acceptable (5)

Price
 
Condition
Seller
Comments
$5.00
+$3.99 s/h

Very Good
Textbooks.com
Columbia, MO
Ships Ground DIRECTLY from Textbooks.com for $3.99. FREE Ground Shipping over $25! Very good condition (Certified Used). Trackable expedited shipping options available.
$6.00
+$3.99 s/h

New
Textbooks.com
Columbia, MO
Ships DIRECTLY from Textbooks.com for $3.99. FREE Ground Shipping over $25! Brand new book. Trackable expedited shipping options available.
$205.37
+$3.99 s/h
Add marketplace to your cart
New
Barnes & Noble.com
Various Shipping Locations, USA
Seller Rating: 5
Brand new, ships from the closest shipping location to your shipping address!
$1.99
+$3.99 s/h
Add marketplace to your cart
Acceptable
HippoBooks-DB
Toledo, OH
Seller Rating: 4.56
No comments from the seller
$1.99
+$3.99 s/h
Add marketplace to your cart
New
One Planet Books
Columbia, MO
Seller Rating: 4.54
Ships same day or next business day! UPS expedited shipping available (Priority Mail for AK/HI/AOP/PO Boxes). NEW book
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
One Planet Books
Columbia, MO
Seller Rating: 4.54
Ships same day or next business day! UPS expedited shipping available (Priority Mail for AK/HI/APO/PO Boxes). Used sticker & some writing and/or highlighting. Used books may not include working access ...show more code or dust jacket ...show less
$1.99
+$3.99 s/h
Add marketplace to your cart
Acceptable
UsedBooks123
Toledo, OH
Seller Rating: 4.11
No comments from the seller
$3.71
+$3.99 s/h
Add marketplace to your cart
Good
AbellaBooks_com
Sandy, UT
Seller Rating: 4.46
0470169702 Good condition. Has highlighting. Marketing Research Essentials 7th Edition By Carl McDaniel Jr. (Author), Roger Gates (Author) Product Details Paperback: 528 pages Publisher: Wiley; 7 edi ...show moretion (December 21, 2009) Language: English ISBN-10: 0470169702 ISBN-13: Product Dimensions: 8 x 9.5 inches ...show less
$3.71
+$3.99 s/h
Add marketplace to your cart
Good
Abellabooks UT
Sandy, UT
Seller Rating: 4.57
U.S.A. 2009 Soft Cover Good Good condition. Has highlighting. Marketing Research Essentials 7th Edition By Carl McDaniel Jr. (Author), Roger Gates (Author) Product Details Paperback: 528 pages Publ ...show moreisher: Wiley; 7 edition (December 21, 2009) Language: English ISBN-10: 0470169702 ISBN-13: Product Dimensions: 8 x 9.5 inches. ...show less
$11.86
+$3.99 s/h
Add marketplace to your cart
Good
A Book Company
Lexington, KY
Seller Rating: 4.47
May contain some highlighting. Supplemental materials may not be included. We select best copy available. - 7th Edition - Paperback - ISBN 9780470169704
$15.00
+$3.99 s/h
Add marketplace to your cart
Good
Roy Haws Bargain Books TX
Jacksonville, TX
Seller Rating: 4.78
29154 2009 Trade paperback 7th ed. Good. Trade paperback (US). Glued binding. 528 p. Contains: Illustrations. Audience: General/trade. I have for sale a GOOD CONDITION softbound textbook of 507 page ...show mores titled "MARKETING RESEARCH ESSENTIALS" Seventh Edition, written by McDaniel and Gates with a copyright year of 2010 by John Wiley & Sons ( ISBN 978-0-470-16970-4 ) (29154) This textbook has minor to moderate cover, corner and edge wear. The cover corners are a bit curled or worn, resulting in minor upturning of the tips of some of the initial page corners. There is a small split along the top edge of the binding. Fanning through the pages, I saw a minor amount of markings on the inside of the front cover. I did not see any other markings and/or highlighting throughout the textbook. ...show less
$15.00
+$3.99 s/h
Add marketplace to your cart
Acceptable
Roy Haws Bargain Books TX
Jacksonville, TX
Seller Rating: 4.78
29189 2010 Trade paperback 7th ed. Fair. Trade paperback (US). Glued binding. 528 p. Contains: Illustrations. Audience: General/trade. I have for sale an ACCEPTABLE CONDITION softbound textbook of 5 ...show more07 pages titled "MARKETING RESEARCH ESSENTIALS" Seventh Edition, written by McDaniel and Gates with a copyright year of 2010 by John Wiley & Sons ( ISBN 978-0-470-16970-4 ) (29189) This textbook has moderate cover, corner and edge wear. The cover corners are slightly curled or dinged. There is moisture damage on the back cover as well as the last half of the textbook. The damage to the back cover and last couple of pages appears as a large, light colored stain with moderate rumpling. The damage throughout the other affected pages appears as minor to moderate rumpling. This damage does not affect any text or print legibility. Fanning through the pages, I did not see any other markings and/or highlighting throughout the textbook. ...show less
$17.95
+$3.99 s/h
Add marketplace to your cart
Good
LotsofBooks
Nashville, TN
Seller Rating: 0
No comments from the seller
Page:   1     2     |   Next >
Close
Close
Close