Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Mass Media Writing : An Introduction - 97 edition

Mass Media Writing : An Introduction (ISBN10: 0137764448; ISBN13: 9780137764440)
ISBN13: 978-0137764440
ISBN10: 0137764448

This edition has also been released as:
ISBN13: 978-0897874250
ISBN10: 0897874250

Summary: Because journalism and mass media students need and benefit from writing skills for print-based media, this text first provides a strong foundation in newspaper writing techniques. Following chapters cover other media writing styles and discuss how and why these writing styles differ from (and resemble) newspaper writing. A final chapter discusses legal aspects of writing, including libel, invasion of privacy, and First Amendment rights.

Features:
  • Brings together the combined knowledge and experience of seven media professionals, each an expert in a different area of mass media writing or practices.
  • Real-world examples to illustrate good writing and proper format.
  • Multichapter, comprehensive coverage of the requirements and demands of broadcast news, public relations, advertising, and promotional as well as newspaper writing.
  • Key Concepts and Focus Questions at chapter beginnings to preview important points.
  • Practical exercises to reinforce learning and develop student writing skills.
...show more
Summary: Because journalism and mass media students need and benefit from writing skills for print-based media, this text first provides a strong foundation in newspaper writing techniques. Following chapters cover other media writing styles and discuss how and why these writing styles differ from (and resemble) newspaper writing. A final chapter discusses legal aspects of writing, including libel, invasion of privacy, and First Amendment rights.

Features:
  • Brings together the combined knowledge and experience of seven media professionals, each an expert in a different area of mass media writing or practices.
  • Real-world examples to illustrate good writing and proper format.
  • Multichapter, comprehensive coverage of the requirements and demands of broadcast news, public relations, advertising, and promotional as well as newspaper writing.
  • Key Concepts and Focus Questions at chapter beginnings to preview important points.
  • Practical exercises to reinforce learning and develop student writing skills.
...show less

Edition/Copyright: 97
Cover: Paperback
Publisher: Gorsuch Scarisbrick, Pub.
Published: 08/15/1996
International: No

View Table of Contents



List Price: $170.75
Used $5.00
New  Currently Sold Out
Rental $132.49
Due back 08/14/2015
Rental
Save $38.26 (22%)
  • Free return shipping
  • In stock
  • 21-day satisfaction guarantee
CDs or access codes may not be included
Marketplace sellers starting at $1.99

18 more offers below.

The Marketplace on Textbooks.com
Additional Sellers for Mass Media Writing : An Introduction
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (18)  |  New (5)  |  Very Good (2)  |  Good (9)  |  Acceptable (2)

Price
 
Condition
Seller
Comments
$5.00
+$3.99 s/h

Very Good
Textbooks.com
Columbia, MO
Ships Ground DIRECTLY from Textbooks.com for $3.99. FREE Ground Shipping over $25! Very good condition (Certified Used). Trackable expedited shipping options available.
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
Sierra Nevada Books
Reno, NV
Seller Rating: 4.56
Book has some visible wear on the binding, cover, pages. Biggest little used bookstore in the world.
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
TextbooksPro
Dayton, OH
Seller Rating: 4.71
Book is in overall good condition!! Cover shows some edge wear and corners are lightly worn. Pages have a minimal to moderate amount of markings. FAST SHIPPING W/USPS TRACKING!!!
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
txtbroker
Murfreesboro, TN
Seller Rating: 4.48
1st Edition. Used - Good. Used books do not include online codes or other supplements unless noted. Choose EXPEDITED shipping for faster delivery! r
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
Better World Books
Mishawaka, IN
Seller Rating: 4.62
Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
One Planet Books
Columbia, MO
Seller Rating: 4.55
Ships same day or next business day! UPS expedited shipping available (Priority Mail for AK/HI/APO/PO Boxes). Used sticker & some writing and/or highlighting. Used books may not include working access ...show more code or dust jacket ...show less
$1.99
+$3.99 s/h
Add marketplace to your cart
Acceptable
HippoBooks-DB
Toledo, OH
Seller Rating: 4.49
Our feedback rating says it all: Five star service and fast delivery! We have shipped four million items to happy customers, and have one MILLION unique items ready to ship today!
$1.99
+$3.99 s/h
Add marketplace to your cart
VeryGood
Silver Arch Books
St Louis, MO
Seller Rating: 4.59
Book shows a small amount of wear - very good condition. Selection as wide as the Mississippi.
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
MotorCityBooks
Brownstown, MI
Seller Rating: 4.59
Minimal damage to cover and binding. Pages show light use. With pride from Motor City. All books guaranteed. Best Service, Best Prices.
$10.99
+$3.99 s/h
Add marketplace to your cart
Good
SUPER BOOKS
Fort Mill, SC
Seller Rating: 3.83
Buy with Confidence. Excellent Customer Support. We ship from multiple US locations. No CD, DVD or Access Code Included.
Page:   1     2     |   Next >
Close
Close
Close