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Mavericks at Work : Why the Most Original Minds in Business Win - 06 edition

Mavericks at Work : Why the Most Original Minds in Business Win (ISBN10: 0060779624; ISBN13: 9780060779627)
ISBN13: 978-0060779627
ISBN10: 0060779624

This edition has also been released as:
ISBN13: 978-0060779610
ISBN10: 0060779616

Summary: In the last decade the business world has been dogged by bad leadership, CEO greed and the excesses of the dotcom craze. Now, as the authors of this lively new book suggest, companies and corporations are moving away from traditional methods of how to lead, manage and compete, towards a more 'maverick' management style that has proved highly successful. Mavericks at Work is the first book to document this change ndash; and to give readers a glimpse into the ideas and techniques beh
ind fastndash;growing but unconventional companies such as Google, HBO, Lendlease and Southwest Airlines. It profiles some of the most exciting ndash; and often eccentric ndash; CEOs in the US, and details their strategies for success. With its accessible tone, Mavericks at Work is both serious and fun; business 'edutainment' for a smart, ambitious readership.
...show more
Summary: In the last decade the business world has been dogged by bad leadership, CEO greed and the excesses of the dotcom craze. Now, as the authors of this lively new book suggest, companies and corporations are moving away from traditional methods of how to lead, manage and compete, towards a more 'maverick' management style that has proved highly successful. Mavericks at Work is the first book to document this change ndash; and to give readers a glimpse into the ideas and techniques behind fastndash;growing but unconventional companies such as Google, HBO, Lendlease and Southwest Airlines. It profiles some of the most exciting ndash; and often eccentric ndash; CEOs in the US, and details their strategies for success. With its accessible tone, Mavericks at Work is both serious and fun; business 'edutainment' for a smart, ambitious readership. ...show less

Edition/Copyright: 06
Cover: Paperback
Publisher: Harpercollins College Division
Year Published: 2006
International: No

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