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Media Essentials: A Brief Introduction - 11 edition

Media Essentials: A Brief Introduction (ISBN10: 0312590857; ISBN13: 9780312590857)
ISBN13: 978-0312590857
ISBN10: 0312590857

This edition has also been released as:
ISBN13: 978-0312628291
ISBN10: 0312628293

Summary: Media Essentialsis a new kind of introductory text. It's built to help students focus on the fundamentals, so that no matter how the media evolves, students can understand what's really going on. Brought to you by best-selling authors Richard Campbell, Christopher R. Martin, and Bettina Fabos, the book distills the essential information on media industries and major concepts, incorporates the authors' accessible critical approach, and gives students all the study tools they need to s
ucceed in the course and to be savvy consumers. And all of this in a brief, attractive format -- for a very attractive price.
...show more
Summary: Media Essentialsis a new kind of introductory text. It's built to help students focus on the fundamentals, so that no matter how the media evolves, students can understand what's really going on. Brought to you by best-selling authors Richard Campbell, Christopher R. Martin, and Bettina Fabos, the book distills the essential information on media industries and major concepts, incorporates the authors' accessible critical approach, and gives students all the study tools they need to succeed in the course and to be savvy consumers. And all of this in a brief, attractive format -- for a very attractive price. ...show less

Edition/Copyright: 11
Cover: Paperback
Publisher: Bedford Books
Year Published: 2011
International: No

Other Editions of Media Essentials: A Brief Introduction:


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