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Media of Mass Communication - 11th edition

Media of Mass Communication (ISBN10: 0205029582; ISBN13: 9780205029587)
ISBN13: 978-0205029587
ISBN10: 0205029582

This edition has also been released as:
ISBN13: 978-0205250103
ISBN10: 0205250106

Summary: Updated in its eleventh edition,The Media of Mass Communicationengages readers in the pursuit of greater media literacy and provides accessible insight into the important issues that confront students as consumers and purveyors of mass media. Through exceptional coverage of contemporary media issues and trends, including the on-going transformations in mass media, this text balances the principles and foundations of media literacy with lively examples, streamlined coverage, an
d a robust media package.
...show more
Summary: Updated in its eleventh edition,The Media of Mass Communicationengages readers in the pursuit of greater media literacy and provides accessible insight into the important issues that confront students as consumers and purveyors of mass media. Through exceptional coverage of contemporary media issues and trends, including the on-going transformations in mass media, this text balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package. ...show less

Edition/Copyright: 11TH 13
Cover: Paperback
Publisher: Pearson
Year Published: 2013
International: No

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