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Methods in Behavioral Research

Methods in Behavioral Research - 8th edition

ISBN13: 978-0072523423

Cover of Methods in Behavioral Research 8TH 04 (ISBN 978-0072523423)
ISBN13: 978-0072523423
ISBN10: 0072523425
Cover type:
Edition/Copyright: 8TH 04
Publisher: McGraw-Hill Publishing Company
Published: 2004
International: No

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Methods in Behavioral Research - 8TH 04 edition

ISBN13: 978-0072523423

Paul C. Cozby

ISBN13: 978-0072523423
ISBN10: 0072523425
Cover type:
Edition/Copyright: 8TH 04
Publisher: McGraw-Hill Publishing Company

Published: 2004
International: No
Summary

Methods in Behavioral Research is a concise introduction to research methods for psychology and behavioral science courses. It has been the best selling title in this course for at least fifteen years, and is considered by many to be the most student-friendly text for research methods--the one that students will read.

New to This Edition :

  • A new appendix on writing research reports, based on the new fifth edition of the Publication Manual of the American Psychological Association, is complemented by a new sample research paper.
  • The ethics chapter's organization conforms more closely to ethical issues as defined by Institutional Review Boards. Information on the Belmont Report and important cases such as the Tuskegee study is included, as is the 2002 APA Ethics Code.
  • Literature search material is expanded to include information on Web-based searching and sources other than PsychINFO.

Features :

  • Clear writing and examples. The eighth edition retains the core strengths of direct, clear writing and interesting examples.
  • Decision-making emphasis and objective evaluation. Both the advantages and disadvantages of various research methods and design are discussed in detail throughout the text.
  • Making sense of research. Reviewers consistently praise the text for the diversity and quality of examples that help students conceptualize and critique research and research design effectively.
  • Strong pedagogy. Questions at the end of each chapter, lists of key terms, chapter outlines, a general glossary, an appendix on writing research reports (with a sample published manuscript), and appendices of statistical tests and tables are all included to help students learn effectively.

Author Bio

Cozby, Paul C. : California State University--Fullerton

Table of Contents

1. Scientific Understanding of Behavior
2. Where to Start
3. Ethical Research
4. Studying Behavior
5. Measurement Concepts
6. Observing Behavior
7. Asking People About Themselves: Survey Research
8. Experimental Design
9. Conducting Experiments
10. Complex Experimental Designs
11. Quasi-Experimental and Single-Participant Designs
12. Understanding Research Results: Description and Correlation
13. Understanding Research Results: Statistical Inference
14. Generalizing Results
Appendix A: Writing Research Reports
Appendix B: Statistical Tests
Appendix C: Statistical Tables
Appendix D: Constructing a Latin Square
Glossary
References
Index

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Cover of Methods in Behavioral Research 9th edition

Methods in Behavioral Research - 9th edition

ISBN13: 978-0073271316
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