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Microeconomics - 4th edition

Microeconomics (ISBN10: 0132729237; ISBN13: 9780132729239)
ISBN13: 978-0132729239
ISBN10: 0132729237

Summary: For courses in intermediate microeconomics, microeconomic theory, price theory, and managerial economics. Written by two of the most distinguished authors in the field, this fourth edition seeks to expose students to the new topics that play a central role in microeconomics over the past few years game theory, competitive strategy, the roles of uncertainty and information, and the analysis of pricing by firms with market power. This highly acclaimed text demonstrates
theory at work in real companies, industry and government. The emphasis on relevance and application to both managerial and public-policy decision making are focused goals of the book. It succeeds in showing how microeconomics can be used as a tool for decision making. This fresh treatment of the subject gives students an appreciation of its purpose and application outside the classroom walls. Features
  • NEW - Completely updated examples.
    • More than 80 new and revised extended examples covering analysis of demand, cost, and market efficiency, pricing strategies, investment and production decisions and public policy are included to provide a fresh treatment of theory.
  • NEW - Revised Chapters.
    • The first eight chapters of the book are rewritten to make the text clearer, more accessible and more interesting.
    • A more detailed discussion of supply and demand.
    • New material on cost of living indexes.
    • An expanded discussion of productivity growth and costs.
    • Information on antitrust laws and bundling
...show more
Summary: For courses in intermediate microeconomics, microeconomic theory, price theory, and managerial economics. Written by two of the most distinguished authors in the field, this fourth edition seeks to expose students to the new topics that play a central role in microeconomics over the past few years game theory, competitive strategy, the roles of uncertainty and information, and the analysis of pricing by firms with market power. This highly acclaimed text demonstrates theory at work in real companies, industry and government. The emphasis on relevance and application to both managerial and public-policy decision making are focused goals of the book. It succeeds in showing how microeconomics can be used as a tool for decision making. This fresh treatment of the subject gives students an appreciation of its purpose and application outside the classroom walls. Features
  • NEW - Completely updated examples.
    • More than 80 new and revised extended examples covering analysis of demand, cost, and market efficiency, pricing strategies, investment and production decisions and public policy are included to provide a fresh treatment of theory.
  • NEW - Revised Chapters.
    • The first eight chapters of the book are rewritten to make the text clearer, more accessible and more interesting.
    • A more detailed discussion of supply and demand.
    • New material on cost of living indexes.
    • An expanded discussion of productivity growth and costs.
    • Information on antitrust laws and bundling
...show less

Edition/Copyright: 4TH 98
Cover: Hardcover
Publisher: Prentice Hall, Inc.
Published: 07/14/1997
International: No

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