Summary: This new edition of a best-selling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through development, final screening, and introduction into the marketplace. With extensive experience in new food product development, the author outlines ways a company can organize for new product development and utilize availabl
e resources. He focuses on the roles, functions, and interactions of the members of the food product development team as well as other company departments and outside resources in the food product development process.
Summary: This new edition of a best-selling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through development, final screening, and introduction into the marketplace. With extensive experience in new food product development, the author outlines ways a company can organize for new product development and utilize available resources. He focuses on the roles, functions, and interactions of the members of the food product development team as well as other company departments and outside resources in the food product development process. ...show less
Edition/Copyright:2ND 05 Cover: Hardback Publisher:CRC Press I, LLC Published: 10/28/2004 International: No
View Table of Contents
Ch. 1. New food products and new food product development in a nutshell : the mystique and mythology of new product development Ch. 2. The generation of new product ideas Ch. 3. Organizing for new product development Ch. 4. The strategists : their impact on screening for product development Ch. 5. The tacticians : how they influence product development Ch. 6. The legal department : protecting the company, its name, goodwill, and image Ch. 7. Quality control : protecting the consumer, the product, and the company Ch. 8. Going to market : success or failure? Ch. 9. Going outside for new product development Ch. 10. New food product development in the food service industry Ch. 11. Product development for the food ingredient industry Ch. 12. What I have learned so far
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2004 Hard Cover VG No Jacket; Has some light general reading/shelfwear-otherwise, this is a clean, tight copy. Dispatch within 24hrs from the UK. *****PLEASE NOTE: This item is shipping from an aut...show morehorized seller in Europe. In the event that a return is necessary, you will be able to return your item within the US. To learn more about our European sellers and policies see the BookQuest FAQ section***** ...show less
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