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New Food Product Development : From Concept to Marketplace - 2nd edition

New Food Product Development : From Concept to Marketplace (ISBN10: 0849316731; ISBN13: 9780849316739)
ISBN13: 978-0849316739
ISBN10: 0849316731

Summary: This new edition of a best-selling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through development, final screening, and introduction into the marketplace. With extensive experience in new food product development, the author outlines ways a company can organize for new product development and utilize availabl
e resources. He focuses on the roles, functions, and interactions of the members of the food product development team as well as other company departments and outside resources in the food product development process.
...show more
Summary: This new edition of a best-selling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through development, final screening, and introduction into the marketplace. With extensive experience in new food product development, the author outlines ways a company can organize for new product development and utilize available resources. He focuses on the roles, functions, and interactions of the members of the food product development team as well as other company departments and outside resources in the food product development process. ...show less

Edition/Copyright: 2ND 05
Cover: Hardback
Publisher: CRC Press I, LLC
Published: 10/28/2004
International: No

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