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Nonprofit Internet Strategies : Best Practices for Marketing, Communications, and Fundraising Success

Nonprofit Internet Strategies : Best Practices for Marketing, Communications, and Fundraising Success - 05 edition

ISBN13: 978-0471691884

Cover of Nonprofit Internet Strategies : Best Practices for Marketing, Communications, and Fundraising Success 05 (ISBN 978-0471691884)
ISBN13: 978-0471691884
ISBN10: 0471691887
Cover type: Hardback
Edition/Copyright: 05
Publisher: John Wiley & Sons, Inc.
Published: 2005
International: No

List price: $39.95

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Nonprofit Internet Strategies : Best Practices for Marketing, Communications, and Fundraising Success - 05 edition

ISBN13: 978-0471691884

Ted Hart, James M. Greenfield and Michael Johnston

ISBN13: 978-0471691884
ISBN10: 0471691887
Cover type: Hardback
Edition/Copyright: 05
Publisher: John Wiley & Sons, Inc.

Published: 2005
International: No
Summary

Nonprofit Internet Strategies offers every charitable organization the opportunity to analyze their options and select the appropriate strategy to integrate traditional marketing, communications, and fundraising practices with their online efforts.

It is an excellent how-to guide--a practical manual for nonprofit staff written in non-technical language--prepared by experts in the field based on real-life experiences and case studies.

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