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Operations Management : Integrating Manufacturing and Services- With CD - 5th edition

Operations Management : Integrating Manufacturing and Services- With CD (ISBN10: 0072994355; ISBN13: 9780072994353)
ISBN13: 978-0072994353
ISBN10: 0072994355

Summary: New Features

  • Feature: New Co-author brings strong services perspective to the book. Benefit: A book with an already strong services orientation is made even stronger by Janelle Heineke, a well-respected name in the field who is also the co-author, with Davis, of the MHI title, Managing Services.
  • Feature: New title and new organization reflect a stronger managerial perspective. The chapters i moren the book are now grouped into five distinct sections: "Operations Management in Today's Business Environment", "Process Decisions", "Facilities Decisions", "Aggregate Planning and Inventory Decisions" and "Daily Operational Decisions". Benefit: Offers greater clarity and focus for students--giving them a telescopic, 'big picture' view of operations; instructors benefit from a more logical grouping of topics to teach
  • Feature: This new edition emphasizes how technology--especially information technology--permits managers to add more value for customers while simultaneously keeping costs down. Benefit: Students learn how technology can be used to solve business problems.
  • Feature: New chapter, entitled ''Integrating Manufacturing and Services'' underscores and details the theme of the book. Benefit: Unlike many operations management texts, which are based strictly on a manufacturing model, Davis and Heineke examine both the similarities and differences between manufacturing and services and explore the practical means for their integration.
  • Feature: New chapter on "Lean Operations and Process Improvement". Benefit: This expands the coverage of process design and improvement with an additional chapter on business processes. This chapter is designed to offer students a practical example of process improvement by showing how an operation can be made more efficient and productive as a result of it.
  • Feature: Supply Chain Management chapter now introduced early in the book. Benefit: Students not only learn about the supply chain but see how it works as an integrating mechanism within and without the organization.
  • Feature: New ''Web Action Learning Exercises'' and ''Interactive Java Applets'' offer new elements of internet-based pedagogy. Benefit: Today's students, well versed in internet use, are now given avenues of learning with the new edition that acknowledge and use the new technologies with which they are familiar. less

Edition/Copyright: 5TH 05
Publisher: Richard D. Irwin, Inc.
Year Published: 2005
International: No

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