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Proofiness

Proofiness - 10 edition

ISBN13: 978-0143120070

Cover of Proofiness 10 (ISBN 978-0143120070)
ISBN13: 978-0143120070
ISBN10: 0143120077

Cover type: Paperback
Edition: 10
Copyright: 2010
Publisher: Penguin Books, Inc.
Published: 2010
International: No

List price: $17.00

Proofiness - 10 edition

ISBN13: 978-0143120070

Charles Seife

ISBN13: 978-0143120070
ISBN10: 0143120077

Cover type: Paperback
Edition: 10
Copyright: 2010
Publisher: Penguin Books, Inc.
Published: 2010
International: No
Summary

From the author of Zero, comes this ''admirable salvo against quantitative bamboozlement by the media and the government'' (The Boston Globe)

In Zero, Charles Seife presented readers with a thrilling account of the strangest number known to humankind. Now he shows readers how the power of skewed metrics-or ''proofiness''- is being used to alter perception in both amusing and dangerous ways. Proofiness is behind such bizarre stories as a mathematical formula for the perfect butt and sprinters who can run faster than the speed of sound. But proofiness also has a dark side: bogus mathematical formulas used to undermine our democracy-subverting our justice system, fixing elections, and swaying public opinion with lies. By doing the real math, Seife elegantly and good-humoredly scrutinizes our growing obsession with metrics while exposing those who misuse them.

List price: $17.00
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