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Public Image of Henry Ford

Public Image of Henry Ford - 87 edition

ISBN13: 978-0814318928

Cover of Public Image of Henry Ford 87 (ISBN 978-0814318928)
ISBN13: 978-0814318928
ISBN10: 0814318924
Cover type:
Edition/Copyright: 87
Publisher: Wayne State U. Press
Published: 1987
International: No

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Public Image of Henry Ford - 87 edition

ISBN13: 978-0814318928

David Lewis

ISBN13: 978-0814318928
ISBN10: 0814318924
Cover type:
Edition/Copyright: 87
Publisher: Wayne State U. Press

Published: 1987
International: No
Summary

This book is a portrait of that enigmatic folk hero Henry Ford and of the company he built from scratch. David Lewis focuses on the fame popularity and influence of America's most unconventional businessman and traces the history of public relations and advertising within Ford Motor Company and the automobile industry.

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