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Public Relations

Public Relations - 5th edition

ISBN13: 978-0205811809

Cover of Public Relations 5TH 12 (ISBN 978-0205811809)
ISBN13: 978-0205811809
ISBN10: 0205811809

Cover type: Paperback
Edition: 5TH 12
Copyright: 2012
Publisher: Allyn & Bacon, Inc.
Published: 2012
International: No

List price: $130.25

Public Relations - 5TH 12 edition

ISBN13: 978-0205811809

David W. Guth

ISBN13: 978-0205811809
ISBN10: 0205811809

Cover type: Paperback
Edition: 5TH 12
Copyright: 2012
Publisher: Allyn & Bacon, Inc.
Published: 2012
International: No
Summary

Updated in a new 5th edition, Public Relations: A Values-Driven Approachteaches students how to build ethical, productive relationships with strategic constituencies. Now with an engaging full-color design yet retaining its popular, attractive price for students, the fifth edition provides a valuable introduction to the contemporary dynamics of the field.