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Research Methods for the Behavioral Sciences - 4th edition

Research Methods for the Behavioral Sciences (ISBN10: 1111342253; ISBN13: 9781111342258)
ISBN13: 978-1111342258
ISBN10: 1111342253

This edition has also been released as:
ISBN13: 978-1111305567
ISBN10: 1111305560

Summary: Bestselling statistics author, Fredrick J. Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Third Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and partic
ipants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a ''cookbook'' approach to the facts by linking terminology with applied concepts; their ''lecture in a book'' style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities.
...show more
Summary: Bestselling statistics author, Fredrick J. Gravetter, and co-author Lori-Ann B. Forzano have written a text for research methods that helps you see how interesting and exciting experimental and non-experimental research can be. Inviting and conversational, RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Third Edition, leads you through the research process from start to finish. The text opens with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step approach emphasizes the decisions researchers must make at each stage of the process. The authors avoid a ''cookbook'' approach to the facts by linking terminology with applied concepts; their ''lecture in a book'' style emphasizes discussion and explanation of topics. Each chapter ends with a set of exercises and activities. ...show less

Edition/Copyright: 4TH 12
Cover: Hardback
Publisher: Wadsworth, Inc
Published: 01/01/2011
International: No

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