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Small Business Management : Entrepreneurship and Beyond - 4th edition

Small Business Management : Entrepreneurship and Beyond (ISBN10: 0618999361; ISBN13: 9780618999361)
ISBN13: 978-0618999361
ISBN10: 0618999361

This edition has also been released as:
ISBN13: 978-0618999477
ISBN10: 0618999477

Summary: Small Business Management provides a balanced introduction to both entrepreneurship and small business management with a focus on achieving and maintaining a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality and technology are highlighted throughout the text. The streamlined format allows instructors to cover the entire text of 18 chapters within a standard semester timeline without sacrificing ...show moreimportant topics. The Fourth Edition features an increased emphasis on small business ownership by women and minority groups. The online Business Plan Guide and templates provide some of the most extensive information available on business planning. The text also includes a complete sample business plan. ...show less

Edition/Copyright: 4TH 09
Cover: Hardback
Publisher: Houghton Mifflin Harcourt
Published: 01/07/2008
International: No

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