Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Strategic Brand Management - 3rd edition

Strategic Brand Management (ISBN10: 0131888595; ISBN13: 9780131888593)
ISBN13: 978-0131888593
ISBN10: 0131888595

For students, managers and senior executives studying Brand Management.

A number of excellent books have been written about brands, but no book has really maximized those dimensions to the greatest possible extent, Strategic Brand Management sets the new standard.

Edition/Copyright: 3RD 08
Cover: Hardback
Publisher: Prentice Hall, Inc.
Year Published: 2008
International: No

View Table of Contents

Other Editions of Strategic Brand Management:


List Price: $223.25
Used  Currently Sold Out
New $78.12
New
Save $145.13 (65%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Brand New
Order this book in the next 46 minutes and it ships by Noon CT today!
Close
Close
Close