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Strategic Management and Competitive Advantage

Strategic Management and Competitive Advantage - 06 edition

Strategic Management and Competitive Advantage - 06 edition

ISBN13: 9780131542747

ISBN10: 0131542745

Strategic Management and Competitive Advantage by Jay Barney and William Hesterly - ISBN 9780131542747
Edition: 06
Copyright: 2006
Publisher: Prentice Hall, Inc.
Published: 2006
International: No
Strategic Management and Competitive Advantage by Jay Barney and William Hesterly - ISBN 9780131542747

ISBN13: 9780131542747

ISBN10: 0131542745

Edition: 06

Other Editions of Strategic Management and Competitive Advantage

Summary

For undergraduate or MBA courses in strategy/strategic management.

For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an organizing framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in analyzing cases and business situations.

Other Editions of Strategic Management and Competitive Advantage

Strategic Management and Competitive Advantage : Concepts and Cases by Jay Barney and William Hesterly - ISBN 9780132338233