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Strategic Management and Competitive Advantage - 3rd edition

Strategic Management and Competitive Advantage (ISBN10: 0136094945; ISBN13: 9780136094944)
ISBN13: 978-0136094944
ISBN10: 0136094945

Summary: Core strategic management concepts without the excess. Just the essentials-Strategic Management and Competitive Advantagestrips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis. The third edition continues to be integrated around the highly successful VRIO framework while incorporating an entire ch
apter devoted to international management.
...show more
Summary: Core strategic management concepts without the excess. Just the essentials-Strategic Management and Competitive Advantagestrips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis. The third edition continues to be integrated around the highly successful VRIO framework while incorporating an entire chapter devoted to international management. ...show less

Edition/Copyright: 3RD 10
Cover: Paperback
Publisher: Prentice Hall, Inc.
Published: 09/18/2009
International: No

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