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Strategic Writing: Multimedia Writing for Public Relations, Advertising and More

Strategic Writing: Multimedia Writing for Public Relations, Advertising and More - 2nd edition

ISBN13: 978-0205591626

Cover of Strategic Writing: Multimedia Writing for Public Relations, Advertising and More 2ND 09 (ISBN 978-0205591626)
ISBN13: 978-0205591626
ISBN10: 0205591620
Cover type: Spiral
Edition: 2ND 09
Copyright: 2009
Publisher: Allyn & Bacon, Inc.
Published: 2009
International: No

List price: $109.00

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Strategic Writing: Multimedia Writing for Public Relations, Advertising and More - 2ND 09 edition

ISBN13: 978-0205591626

Charles Marsh

ISBN13: 978-0205591626
ISBN10: 0205591620
Cover type: Spiral
Edition: 2ND 09
Copyright: 2009
Publisher: Allyn & Bacon, Inc.
Published: 2009
International: No
Summary

Strategic Writing emphasizes the strategic, goal-oriented mission of high-quality media and public relations writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. Featuring a spiral binding, numerous examples and a user-friendly "recipe" approach, Strategic Writing 2nd edition is the ideal writing guide for public relations as well as for other disciplines.

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Cover of Strategic Writing 3rd edition

Strategic Writing - 3rd edition

ISBN13: 978-0205031979
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