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Survey Methodology - 2nd edition

Survey Methodology (ISBN10: 0470465468; ISBN13: 9780470465462)
ISBN13: 978-0470465462
ISBN10: 0470465468

Summary: Over the past twenty-five years, a set of theories and principles have evolved that offer a unified perspective on the design, conduct, and evaluation of surveys, most commonly labeled the ''total survey error'' paradigm. Reflecting the growing use of technology in the field of survey methods, Survey Methodology, 2nd Edition covers the major considerations, both classic and newly developed, in designing and conducting a sample survey. Written by six nationally recognized experts in t
he field, this timely edition provides undergraduate and beginning-graduate students with extensive coverage of the essential modern techniques for data collection and analysis.
...show more
Summary: Over the past twenty-five years, a set of theories and principles have evolved that offer a unified perspective on the design, conduct, and evaluation of surveys, most commonly labeled the ''total survey error'' paradigm. Reflecting the growing use of technology in the field of survey methods, Survey Methodology, 2nd Edition covers the major considerations, both classic and newly developed, in designing and conducting a sample survey. Written by six nationally recognized experts in the field, this timely edition provides undergraduate and beginning-graduate students with extensive coverage of the essential modern techniques for data collection and analysis. ...show less

Edition/Copyright: 2ND 09
Cover: Paperback
Publisher: John Wiley & Sons, Inc.
Published: 07/14/2009
International: No



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