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This is PR : The Realities of Public Relations - 11th edition

This is PR : The Realities of Public Relations (ISBN10: 1111836833; ISBN13: 9781111836832)
ISBN13: 978-1111836832
ISBN10: 1111836833

Summary: Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, Eleventh Edition, covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom.

Edition/Copyright: 11TH 13
Cover: Paperback
Publisher: Wadsworth, Inc
Published: 01/06/2012
International: No

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