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Tourism System

Tourism System - 7th edition

Tourism System - 7th edition

ISBN13: 9780757599767

ISBN10: 0757599761

Tourism System by Robert C. Mill and Alastair M. Morrison - ISBN 9780757599767
Cover type: Paperback
Edition: 7TH 12
Copyright: 2012
Publisher: Kendall/Hunt Pub. Co.
Published: 2012
International: No
Tourism System by Robert C. Mill and Alastair M. Morrison - ISBN 9780757599767

ISBN13: 9780757599767

ISBN10: 0757599761

Cover type: Paperback
Edition: 7TH 12

List price: $130.00

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Other Editions of Tourism System

Summary

A text for tourism students, presenting a four-part model of the tourism system that encompasses demand, travel, destination, and marketing. Concepts and theories from disciplines such as psychology, economics, and planning are incorporated into material. Topics include characteristics of traveler segments, government involvement in tourism, sustainable tourism development, and communicating with target markets. Includes chapter learning objectives, overviews, and summaries.

Other Editions of Tourism System

Tourism System by Robert C. Mill and Alastair M. Morrison - ISBN 9780757562013
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