Summary: "The book outlines the historical development of theorising about the media and introduces a number of the key approaches and perspectives that have shaped media theory. These include Marxism, liberal-pluralism, Feminism and post-modernism." Understanding Media Theory acknowledges the distrust and suspicion many have of theory and the different types of theoretical knowledge of the media that exist. The focus is on social scientific theories but also recogn ...show moreised is the influence of common sense and practitioner thinking. ...show lessEdition/Copyright: 03
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